Michigan State University Boat Show Survey 

Thank you for your willingness to complete the 2003 Detroit Boat Show Survey. 

Complete the questions and press the Submit Button after question 30.  That will transmit your answers and make you eligible for the drawing for either a Lake Erie charter fishing trip for up to five persons ($500.00 value), or a $250.00 cash prize -- your choice. The winner will receive an email from Michigan Boating Industries Association.

If you have a problem completing or submitting this survey please contact us at prtrmail@msu.edu or 517.353.5190 #148. 


 

About your Boat Show Participation

1. On what day(s) did you visit the 2003 Detroit Boat Show? Check all that apply.

Saturday Feb 8    

Sunday Feb 9  

Monday Feb 10   

Tuesday Feb 11 

Wednesday Feb 12

Thursday Feb 13 

Friday Feb 14 

Saturday Feb 15

Sunday Feb 16 

2. How many total hours did you attend the show (If you attended on 2 days, each for 4 hours, total hours = 8)?  Please, only type numbers in the box, no letters or symbols.

Total number of hours

3. How many persons (including yourself) accompanied you to the Show today?  

If you came alone enter “1,” and then skip to Question #5.

   Total number persons  [Only type numbers in the box, no letters or symbols]

4. Who accompanied you to the Boat Show? Check all that apply.

Spouse/Significant Other  

Children

Parents 

Other Relative(s)

Friend(s)

Other (Please Specify)


  5. What was the primary reason(s) why attended the 2003 Detroit Boat Show? Check all that apply.
Just for the fun of It To compare boat prices
To view new model boats To research boats for a future purchase  
Just for something different to do

Check out Boat Show price deals  
To purchase a boat

Special Show activities 
Invited by a dealer To see fishing equipment

To see boating accessories

 Boat Show contests and give-aways 

Meijer ticket sales

I always attend the DBS  
Other (Please specify)

6. Which product exhibits did you visit at the Detroit  Boat Show? Check all that apply.

Insurance

Engine/Motor Exhibit

 Trailer Exhibit

Marina & Dockage Display

Electronics Exhibit

Accessories & Hardware
Bank & Financing

Boat Docks

Boat Lifts & Hoists

Nautical Gifts & Clothing

 Fishing Gear/equipment

Boats

7. While you were visiting those exhibits did you either purchase or arrange for any of the following?

        Check all that apply.

Insurance Motor/Engine Trailer

Marina & Dockage 

Electronics 

Accessories & Hardware
Secured Financing

Boat Docks

Boat Lifts & Hoists

Nautical Gifts & Clothing

 Charters  

8. Check which of the special exhibits you visited at the Detroit Boat Show?

List of Exhibits

Check the exhibits you visited

Was this exhibit a reason for attending the show

Huck Finn Kids Casting Pond (Free fishing for kids)

The Kid's Boating Clinic

Cabela's Fishing Center Demonstrations and Seminars

The Evinrude Entertainment Pavilion

Dossin Great Lakes Museum

Antique & Classic Boats

Discover Boating Center

9. Were you satisfied with the Show?

       Yes      No  

10. What exhibits would you like to see more of at the Detroit Boat Show to keep you coming back? 

More Boats More New Products More New Technologies

Entertainment

Celebrities

More Boating Accessories
More Fishing Accessories

More Nautical Gifts

Sailboats

Seminars

 Family Activities

Other (Please specify)

11. How did you hear about, and from what sources did you obtain information about the 2003 Detroit Boat Show?

Calendar Notice in a
       Publication		 Michigan Boating
      Industries Web Site 		Network Television Ads
Billboards

Detroit Boat Show Web Site

Other Web sites
Cable Television Ads

AM Radio

FM Radio
Newspaper Notice from a dealership Other (Please specify)

 

12. Is this the first year that you attended the Detroit Boat Show?

Yes        (Please skip to Question 13)

No

 12a.  What was the first year that you attended the Detroit Boat Show?

(Numbers Only)

 12b.  Did you attend the Detroit Boat Show in 2002?

Yes      No

13. Have you, or are you likely to attend any other boat shows in 2003?

No

Don’t know for sure

Yes     

  13a. Which shows will you likely attend?

Novi Spring Boating Expo
Pontiac Silverdome
Michigan Boating and Fishing Show at Ford Field
Grand Rapids Boat Show
Cleveland Boat Show
Chicago Boat Show
Boat Show USA (Mt. Clemens/Metro Beach)
Toronto Boat Show
Miami International Boat Show
Other (Please Specify)


14. Not including the 2003 Detroit Boat Show, have you ever purchased a boat or other watercraft at a boat show?
        Yes      No  

15. After attending a boat show, have you ever purchased a boat from a dealer you spoke to while attending the show?          Yes      No  

Boat Ownership and Boating Participation


16. Do you currently own any watercraft (not counting any watercraft you may have purchased at the Boat Show)?

No 16a. Have you ever owned a boat or watercraft? Skip to question 17

Yes      No  

Yes

 Below, please describe each watercraft that you currently own. Only type numbers in the boxes, no letters or symbols. Go to question 17 after completing the table
Craft

Size

(in feet)

 Type of watercraft

Model Year 

(e.g. 1987)

Is it currently registered?

Will this craft be put in the water in 2003?

 Where will you keep the craft during the 2003 boating season?
Craft 1 Numbers only Numbers only

  Yes :  

State/Providence of registration?   

                      

 No:
In your state or province, is it required that this size and type craft be registered?
  

 Yes 

  No
Craft 2 Numbers only Numbers only

  Yes :  

State/Providence of registration?   

                      

 No:
In your state or province, is it required that this size and type craft be registered?
  

 Yes 

  No

 
Craft 3 Numbers only Numbers only

  Yes :  

State/Providence of registration?      

                      

 No:
In your state or province, is it required that this size and type craft be registered?
  

 Yes 

  No

 
Craft 4 Numbers only Numbers only

  Yes :  

State/Providence of registration?   

                      

 No:
In your state or province, is it required that this size and type craft be registered?
  

 Yes 

 No

Craft 5

Numbers only

Numbers only

  Yes :  

State/Providence of registration?   

                      

 No:
In your state or province, is it required that this size and type craft be registered?
  

 Yes

  No

17. Did you purchase a watercraft either at the 2003 Detroit Boat Show or prior to the Show?

No

(Skip to question 18)

Yes

I recently purchased a watercraft before the Detroit Boat Show-Please complete the table below for the craft you purchased. Only type numbers in the box, no letters or symbols.

Yes

I purchased a watercraft at the Detroit Boat Show-Please complete the table below for the craft you purchased. Only type numbers in the box, no letters or symbols.

Craft

What Type of boat did you purchase?

What size?

(in feet)

What price range?

Was it a new or pre-owned boat?

Craft 1

Numbers only

New  Pre-owned

Craft 2

Numbers only

New  Pre-owned

Craft 3

Numbers only

New  Pre-owned

Craft 4

Numbers only

New  Pre-owned

Craft 5

Numbers only

New  Pre-owned

After you complete the table, please skip to Question 19.

18. Are you currently considering the purchase of a NEW or PRE-OWNED watercraft? Please, check one.

No

 (Skip to question 20)

Yes

 Please describe each watercraft that you are considering purchasing. 
Only type numbers in the box, no letters or symbols. Go to question 19 after completing the table.
Craft

When are you likely to purchase this boat?

 What Type of boat are you considering?

What size?

(in feet)

 What price range?

Will it likely be from a Detroit Boat Show dealer?
Craft 1 Numbers only

 Yes   No
Craft 2 Numbers only

 Yes   No
Craft 3 Numbers only

       Yes   No

 
Craft 4 Numbers only

       Yes  No

Craft 5

 Numbers only

 Yes  No

19. Did you come to the Boat Show with the intention of buying a boat?

No (Skip to question 20)
Yes

29a. Did you speak with any sales staff about purchasing a boat at the DBS?

Yes

No (Skip to question 20)

29b. Do you plan to follow-up with a dealership you spoke with at the Show?

Yes

No (Skip to question 20)

29c. Will you likely purchase a boat from any of the dealers that exhibited at the show?

Yes  (Answer question 20)

No   (Answer question 20)

20. Do you read, or regularly read any of these boating publications? Check all that apply.

I do not read any boating publications Great Lakes Cruise
Great Lakes Boating Ship to Shore
Fish Wrapper Sounding
Waterways National Boat Digest 
Lakeland boating Great Lakes Boat Works
Other (Please specify) 

21. Did you obtain a copy of the Michigan Boating Annual distributed at the Show?

     Yes      No  

Information About You

22. What is your age?

18 to 24 Years

65 to 69 Years

25 to 34 Years

70 to 74 Years

35 to 49 Years

75 + Years

50 to 64 Years

 

23. What is your race?

Afro-American

Asian-American

Native American

White

24. Are you Hispanic?

       Yes           No  

25. What is your gender?

       Male          Female  

  26. Are you currently married or single?
   Married      Single  

27. Do you have any children under 18 living in your household?

No 

Yes  27a. What are their ages? (Only type Numbers in the boxes, no letters or symbols)

  28. Which of the following best represents your annual household income before taxes?

Less Than $20,000

$80,000 - $99,999

$20,000 - $39,999

$100,000 - $149,999

$40,000 - $59,999

$150,000 - $199,999

$60,000 - $79,999

$200,000 +

  29. What is your email address:

  30. What is the zip/postal code of your permanent residence?